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Cosmic Crisp and the ‘feel-like’ factor

- Analysis
Most foods are manufactured and therefore standardized products. This doesn’t apply to produce, of course. One nectarine may be much sweeter and juicier than the one next to it on the shelf. And consumers know this.

Cosmic Crisp needs a little more fanfare, retail

- Produce with Pamela
Y’all. How are we supposed to convince consumers to buy something premium like this if we’re not even trying?

Survey shows strong initial response to Cosmic Crisp

- General News

Idaho Falls, ID (2.3.20) – In the first months of introduction, the new Cosmic Crisp apple …

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The Produce Reporter Week in Review – January 31, 2020

- Analysis

The Super Bowl is coming, and that means avocados, avocados, avocados. Record volumes entered in the …

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Is Cosmic Crisp worth the hype? Short answer: YES

- Featured
Every time I go to my local Walmart lately, I’m buying 10 pounds of apples. I’m not exaggerating.

The verdict: Cosmic Crisp vs. Honeycrisp

- Analysis
This week I did a taste test.

My Cosmic Crisp apple exploration

- Analysis
Was it really the best apple ever?