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ProduceIQ Index: Pineapple Express on the hunt

- Featured
Pineapple Express takes aim at the West Coast. Among the widespread targets are oranges, green onions, lettuce, leafy greens, and strawberries.

Mission Produce to highlight ripening innovation at Fruit Logistica

- General News
Mission Produce, Inc. a world leader in sourcing, producing, and distributing fresh Hass avocados, today announced its attendance at Fruit Logistica Berlin to showcase the Company’s exclusive ripening innovation, Mission Control, that is driving a new standard of reliability for ripe-and-ready avocados in the UK.

GRAPHIC: Avocados’ Super Bowl season

- Analysis
No produce department item has such an association with the Super Bowl as avocados. Historically, 20 percent of annual avocado sales occur around the big game in early February.

California avocado crop forecasted slightly smaller

- General News
The official crop forecast for the California Avocado Commission’s fiscal year 2023-24 is 208 million pounds, compared to the prior year volume of 237 million pounds.

Bagged avocados shine during Q3 holidays

- General News
Bagged avocados continue to emerge as a preferred choice for shoppers during holiday gatherings.

Hass Avocado Board promotes ‘Build a Better Sandwich’

- General News
A "Build a Better Sandwich" resource features tips for enjoying ingredients including fresh fruits and vegetables in better-built sandwiches

California Avocado Commission names new agency of record

- General News
The California Avocado Commission (CAC) announces that it has selected Curious Plot as its new agency of record

Peruvian avocado exports reached $953MM through September 2023

- International
From January to September 2023, Peruvian avocado exports to 36 countries reached $953 million and showing a growth of 9 percent compared to the $874 million registered in the same months of 2022, reported Agraria, using figures from Peru’s Association of Exporters (ADEX).

Hass Avocado Board announces 2024 executive committee

- General News
The Hass Avocado Board (HAB) has announced its newly elected executive committee members for the 2024 board year

Colombia Avocado Board adds two new members

- General News
The Colombia Avocado Board elected Brian Gomez and Kathryn Mejía Vergel as two new members at its annual meeting