Tag: advertising

The California Avocado Commission (CAC) announces that it has selected Curious Plot as its new agency of record

The International Fresh Produce Association launched its largest-ever ad campaign in support of the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) to coincide with today’s WIC National Day of Action.

Instacart will begin piloting ads on its Caper Carts, bringing personalized recommendations to grocery store aisles

Chiquita is inviting its fans to join in on the fun and celebrate the joy of bananas with the launch of its new campaign, “It Sounds So Good.”

The National Grocers Association, the national trade association representing the independent supermarket industry, is unveiling a new TV commercial that shines a spotlight on the unfair and discriminatory tactics of dominant food retailers that harm the ability of Main Street businesses to compete and serve communities throughout the U.S.

Instacart, the leading grocery technology company in North America, today announced an industry-first online advertising capability, enabling produce brands to advertise fresh, weighted items - such as carrots, grapes, onions, oranges, sweet potatoes, and watermelons - from the produce department across the Instacart Marketplace.

The California Avocado Commission is extending its consumer advertising campaign, “The best avocados have California in them,” with new creative designs that playfully illustrate the California lifestyle, connecting the fruit with the locale.